I’ve long been a fan of Jenni Kayne’s effortless, laid back aesthetic, with its chunky knits and soft subtle textures… in internet speak, it’s #doingneutralright meets #yourrichmom, and we’re here for all of it. When I heard they were doing a collection with Lulu and Georgia, I knew it would be good. The shop is one of my go-to’s for any time I need a piece to finish up a space; it’s packed with pretty finds with just the right amount of visual interest to elevate a room without blowing your budget. Need a sculptural vase? They’ve got you. A colorful rug? Check… Adorable wallpaper for the nursery? Yep.

This particular collaboration is devoted to rugs, made to layer for even more texture; the collection is full of neutral pieces (natch) that would be at home in any room of the house. Quietly setting the stage for your decor- whether you go all-in with pretty, beachy neutrals or (like us) throw a colorful rug on top. Our favorite part of the collection, however, is the curated capsule of beautifully pattered Morrocan rugs. New is good…but vintage brings a character and history to any space that just can’t be beat. Marry the two, and you’ve got the perfect recipe for that effortless, laid-back space.

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